DIYAFA — Saudi Hospitality Company
DIYAFA
Order on Talab Point

One supply partner for the Kingdom's daily food demand.

DIYAFA is a pure B2B business. We supply seven customer channels with daily-fresh product on a recurring delivery cadence every customer is a business that serves or resells our product onward.

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Tender & Institutional Enquiries
Customer channels

Seven channels, one daily cadence.

Every DIYAFA customer is a business that serves or resells our product onward. Each channel is supplied from the same production standard, on the same 48-hour delivery promise.

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Primary channel

HORECA Hotels, Restaurants & Cafés

Daily-fresh sandwiches, bakery and pastry on a reliable delivery cadence, including chain and corporate food-service accounts. Our largest channel, and the standard every other channel is built on.

Supply my venue
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HotelsBreakfast, banqueting and in-room dining ranges.
RestaurantsPrepared components and finished lines at volume.
Cafés & Coffee ShopsGrab-and-go sandwiches, pastry and bakery, daily.
Structural fit

Retail & Quick-Commerce

Packaged, short-shelf-life lines for supermarkets, modern trade and quick-commerce platforms. A structural fit for daily replenishment.

Stock our lines
Tender-eligible to SAR 180M

Government & Tenders

Institutional supply via qualified government tenders. DIYAFA is tender-eligible up to SAR 180 million, with the scale and compliance regulated buyers require.

Submit a tender enquiry
Compliance-first

Hospitals

Healthcare catering produced to strict food-safety compliance a single audited SFDA / HACCP standard across every SKU we deliver.

Discuss healthcare supply
MoE-aligned nutrition

Schools & Education

Nutrition-aligned sandwich and bakery lines formulated to meet Ministry of Education mandates, delivered fresh on the school calendar.

Supply a school programme
Recurring daily supply

Corporate & Industrial

Reliable daily supply for corporate cafeterias and industrial catering, managed as recurring accounts on Talab Point.

Supply our cafeteria
Seasonal, volume-driven

Hajj & Umrah

High-volume pilgrimage food supply, aligned with the Kingdom's religious-tourism growth. Our planned Jeddah facility will localise production for the western-region gateway.

Plan pilgrimage-season supply
Why these channels choose DIYAFA

Built for businesses that need food, every day.

Owned production

100,000 units/day capacity, made daily.

48-Hour Delivery

Own refrigerated fleet, all 13 regions.

Audited compliance

SFDA-compliant, HACCP-certified.

Digital reordering

Talab Point for multi-site accounts.

Get started

Tell us what your business needs we respond within one business day.

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Become a Customer